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A Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur | Flourish

A Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur

posted:

2/11/2019

@caroline__potter

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Caroline

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A Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur | FlourishI remember as a little girl eyeing my moms pretty perfume bottles! I’ve always loved the feminine bottles and scrumptious scents.  As I have made the journey to using cleaner products and removing toxins from our home, perfume has been one of the last items on my list.

Since being pregnant, smells have really bothered me…and I truly believe that is one of God’s many ways of protecting a growing little one from harmful toxins.  The body is beautifully designed to alert us to danger.  So much to my chagrin, I haven’t used perfume much lately!

A Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur | FlourishA Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur | FlourishSo what’s the problem with perfumes?

Fragrance.  Fragrance is at the tip top of my naughty list and an ingredient I avoid at all costs.  You see the term fragrance can really mean anything.  A company’s fragrance is their trade secret. So they can loop thousands of harmful chemicals and toxins under “fragrance” without having to disclose the true  ingredients.  Scary right?

Enter Phlur.

Phlur crafts “good scents, perfected by world-class perfumers who care.  Crafted with clean ingredients that won’t harm your skin or the planet.”

Phlur creates high-performing perfumes without harmful ingredients—free of parabens, phthalates, BHT, nitro musk and other known irritants.  They are hypoallergenic, sustainably sourced and packaged with recycled materials.

Yes, they use both synthetic and botanical fragrances, but are committed to transparency at their core and disclose each of their ingredients rather than hiding toxins under the umbrella “trade secrets.”  Phlur understands that safety is more important than sourcing, insuring their ingredients are the conscious choice for you and the planet.

And I totally am obsessed!!

A Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur | FlourishA Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur | FlourishA Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur | FlourishNot only do they smell amazing but they also are high-performing and last all day without ever giving me a headache or leaving an overly intense scent behind. 

Phlur is all about making conscious choices—oh hey, me too! They have dared to do it differently, being mindful of each step of the creation and manufacturing process to deliver the consumer the best product possible!

They intentionally source ingredients, give their perfumers the freedom to create safer products and use recycled packaging.  They also designed an opaque bottle to deliver your perfume—you see, light damages fragrances so companies add stabilizers to their products, often at an expense to your health and toxic load.  You will smell and feel the difference of Phlur’s safer perfumes!A Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur | Flourish

How do I find my scent?

You can customize your sample set but picking three scents.  Then test out your favorites for the next few weeks and choose your favorite! Bonus: when you purchase a sample set, you get credit towards a full size bottle!

My favorite scent is Améline—feminine and sweet without being overly floral.

They also have more manly scents like Moab, Greylocke and Hepcat that my husband even approves.

I am so thankful to be adding perfume back into my daily routine! It always makes me feel polished and confident to take on the day!

Spritz responsibly!A Fragrance Company that Actually Cares About You and The Environment: Safer Perfumes with Phlur | Flourish

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In Full Bloom is a digital journal encouraging you to thrive, not just survive, and find joy in nourishing your whole self—mind, body and soul. Imagine we were sipping iced matcha lattes together and catching up like lifelong friends. Let's cultivate conscious living together.

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