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the holistic woman’s guide to cultivating conscious living

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flour ·​ ish (verb)

to grow luxuriously. to prosper. to be in an optimal state. 

Flourish is where conscious living meets intentional growth.

Founded in 2017 as a wellness blog, Flourish has since blossomed into a full-blown brand of resources, educational workshops and a vibrant, connected community of women.

FLOURISH IS YOUR PLACE TO GATHER IF YOU…

 YOU ENJOY A GENEROUS SMEAR OF                                          

                                                 ON YOUR MORNING TOAST AND

Seek thoughtful education and advice but equally trust your own                 

a square or two of dark chocolate in the

rather than perfection, knowing that sometimes the hardest

                              results. You delight in life’s 

like a watercolor painted sunset sky, a baby’s giggle, crisp

You recognize that

                            is anything that brings out the best

version of yourself.

intution

real butter

consistency

simple joys

self-care

afternoon.

YOU PURSUE

beautiful

seasons yield the most

morning air

brownies

and the smell of 

                        in the oven. You love to work hard and

or a lavender bath.

tackle your to-do list just as much as you love a

good movie

Encouraging the

mind, body & soul - to cultivate conscious living in each unique season.

whole woman

THE FLOURISH FRAMEWORK IS…

Holistic

We speak on mental, emotional, physical and spiritual well-being, while honoring the fact that each of us are uniquely and wonderfully made.

It takes more intentional energy to rest and create margin than to continue being busy. Making space for what matters most provides clarity of thought and promotes a sense of calm in your environment. 

Our experiences—past, present and future—urge us to learn, delight and savor - to be present and embrace both the joy and heartache. 

01

Intentional

02

Intuitive

03

Conscious and sustainable rituals decrease the strain of life’s demands so you can delight in life’s joys. Be unashamed in approaching your life and work with boundaries, grace and gumption.

Sustainable

04

Holistic Sleep Guide

free to you

Bonjour!

I’m Caroline

Functional Nutritional Therapy Practitioner (aka holistic nutritionist). wife + mama. wearer of many hats. creative entrepreneur. pursuer of beauty. chocolate lover. believer in saying ‘no.’

If you’re anything like me, you’re likely tired of all the noise and dogma often associated with “healthy living” and “wellness”. It’s either made to feel so cold and clinical, or overwhelming and unrealistic for daily life, whether you spend it at-home or on-the-go. I get it.

I intimately remember seasons of life where I felt so alone, desperate, exhausted, and drained—I just didn’t feel like ‘myself’. And I knew there had to be a better way. 

THE DIAGNOSIS

But as life often goes, my health got far worse before it got better. Diagnosed with Type 1 Diabetes at the age 20, I then received my second autoimmune diagnosis - Hashimotos - in 2018, shortly after giving birth to my daughter, Remington. As confused and devastated as I was, at least knowing why brought me hope and validated the way I’d been feeling. It reminded me of my own awareness, my intuition. 

Both times, I was sent home with countless medications and little guidance on how to manage this new diagnosis and lifestyle. I knew there had to be a better way to live.

Feeling understandably desperate to find relief and healing, I went back to school to become a Functional Nutritional Therapy Practitioner (FNTP) in 2012. 

While planning our wedding, my darling husband advocated we do something different for a wedding cake so I would actually be able to enjoy a slice. After everyone raved about our Grain Free Lemon Curd Cake, I knew healthy eating could be fun and delicious too and my original blog, Colorful Eats, was born. I channeled my energy into cooking, blogging and sharing my journey, and eventually authored a cookbook, All American Paleo Table. 

THE REALIZATION

Yet, deep down, I knew that food alone wasn’t the answer. I continued to feel exhausted by society’s glorification of busy lives, diets of restriction and all the ‘noise’ on the internet. I wanted an approach that emphasized the whole woman. I wanted health to define more than the food we eat, but the products we put on our skin, and the thoughts we allow to permeate our minds.

My turning point came after experiencing a miscarriage and extreme adrenal fatigue, I was so exhausted I could barely make it through the day. I looked like I had it all together on the outside, but internally I was crumbling. Why the girl that ate perfectly healthy? This was my lightbulb moment. What if healthy living was more about what we added to our day than what we took away? What if healthy living was so much more than the food we eat. 

THE FUNDAMENTAL BELIEF

Flourish has evolved to become a destination and a resource for holistic living with a personalized approach, so you can bloom right where you are, as you are, on a daily basis. 

I want to encourage you that you don’t have to do ‘all the things’ to be healthy or happy. Here at Flourish we do life imperfectly, we honor the whole woman and we enjoy a good steak and brownies à la mode along the way.

We strive to live each day with energy, abundance and joy. So if you want to feel great, care for yourself, show up to serve your loved ones, and enjoy (not just tolerate) your responsibilities, then consider Flourish your practical and fun roadmap to conscious living.

A PEEK INTO REAL LIFE

white hydrangeas

FAVORITE BLOOM

type 1
the “perfectionist”

My favorite snack is peanut butter toast with flaky sea salt.PJ’s before dinner.

autoimmune diseases

Type 1 Diabetes + Hashimotos

IN SCHOOL I STUDIED

French, Business, Holistic Nutrition, Homeopathy

MY FAVORITE TIME OF DAY IS

when all is quiet

BEST ADVICE

be present
even in the storm

sunrise

I’m MOST PROUD
TO BE CALLED

mama

BECAUSE ‘DOING IT ALL’ IS A MYTH

Flourish is made possible by a team.

Stephen, Remington, Hudson + BEAU

Cheerleaders, Giver of kisses and hugs

The best support system and most loyal fans—the ones that are here through both the joys and the storms. Stephen provides comic relief and video editing. Remington delivers afternoon chocolate to my desk and Hudson keeps us all smiling.

SELF-CARE RITUAL

fishing on the lake, afternoon chocolate, snuggles

FAVORITE FLOWER

wildflowers

KADIE

GRAPHICS & WEB DESIGNER

Kadie Smith is the art director, designer, and brand strategist behind Drop Cap Design, a branding studio for creative entrepreneurs. When she’s not working one-on-one with clients, she’s painting in her sunroom, boarding a plane to her next destination, or overlooking the Montana countryside with a glass of red in hand.

SELF-CARE RITUAL

painting in my sunroom

FAVORITE FLOWER

California poppy

Maddie

Marketing Strategy + Advertising

Maddie Poteat has worked in the digital advertising and marketing space for the past eight years and is currently the owner of her own digital marketing firm, MP Consulting. When she's not strategizing with clients or managing her growing team, she is working on DIY projects around her house, hiking near her home in Nashville, TN, or traveling the world. Her two favorite things are her husband, Cody, and a big bowl of heavily salted popcorn! 

SELF-CARE RITUAL

working out! 

FAVORITE FLOWER

white hydrangeas

Megan

Social Media Marketing

Megan Couser is an adventure mama living in Northwest Montana with her husband, two sons, and a new little babe on the way. Megan is an outdoor enthusiast, former science teacher, financial coach, and part of the marketing team at Flourish. She loves to learn new things and share her knowledge with others, whether that's her children or friends online. You can check out her adventures and get some helpful financial tips on IG @megancouser.

SELF-CARE RITUAL

making the bed, Bible study & prayer

FAVORITE FLOWER

dahlia

ON

the

DAILY

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